Panerai Boutique

The Panerai Boutique in Florence occupies one of the most storied corners of the city, sitting directly on the Piazza del Duomo in the shadow of Brunelleschi's celebrated dome. Officine Panerai, the Florentine watchmaker founded in 1860, originally supplied precision instruments and diving watches to the Italian Navy, and this historic address has long been the brand's spiritual home. The boutique itself is as much a destination as a shop, drawing visitors who come to explore the craftsmanship and heritage of a manufacture rooted in this city for over a century.

For those visiting the surrounding complex, the experiences available here span the full breadth of the Duomo precinct. Guided tours take in the interior of Santa Maria del Fiore, the celebrated Baptistery with its gilded bronze doors, and the Museo dell'Opera del Duomo, while dedicated tours of Brunelleschi's dome allow visitors to climb the 463 steps to the lantern for panoramic views across Florence's terracotta rooftops.